Getty Images and Candy Digital Collaborate to Sell Rare Photos as NFTs
It is reported that the photography giant Getty Images announced that it would cooperate with the NFT platform Candy Digital to sell rare photos in the form of…
It is reported that the photography giant Getty Images announced that it would cooperate with the NFT platform Candy Digital to sell rare photos in the form of NFT. The series includes several iconic images of famous photographers in the 1970s, including Bruce Springsteen, Elvis, David Bowie, Stevie Nicks, Rolling Stones, Jimi Hendrix, AC/DC, Gladys Knight James Brown, John Lennon and other celebrities. It is reported that the relevant NFT series will be sold on Candy’s website on March 21, with prices ranging from $25 to $200. （The Block）
Photography giant Getty Images sells rare photos in the form of NFT for the first time
Interpret the above information:
Getty Images, a global photography company, recently announced a partnership with Candy Digital to sell rare photos in the form of NFTs. Candy Digital is a major player in the NFT market, having recently collaborated with the Major League Baseball (MLB) to release NFTs highlighting iconic moments within the league’s history. The new collection, set to be released on March 21st, includes photographs from some of the biggest names in music during the 1970s such as Elvis Presley, David Bowie, and Stevie Nicks.
As the world increasingly becomes digital, NFTs have become a popular medium for ownership and collection of digital assets. By partnering with Candy Digital, Getty Images is capitalizing on this trend, offering their exclusive photographs in a new and creative way. The value of these rare photographs as NFTs is rooted in the fact that they cannot be replicated or counterfeited, and ownership of the NFT grants the purchaser exclusive rights to the digital asset.
The price range for the new collection ranges from $25 to $200, making it accessible for a wide range of people interested in purchasing a piece of musical history. By pairing the digital aspect of NFTs with the rarity of exclusive photographs, Getty Images and Candy Digital have created a product that is both tangible and intangible.
While this is not the first time NFTs have been used to sell exclusive photos, this partnership between photography giant Getty Images and Candy Digital will likely draw significant attention from collectors and fans of music legends. The digital world is allowing for new methods of consumption and ownership, and the integration of NFTs into the photography industry may only be the beginning.
In conclusion, this collaboration between Getty Images and Candy Digital exemplifies the creative, yet practical, methods companies are using to take advantage of the emerging NFT market. The release of exclusive, rare photographs as NFTs provides a unique opportunity for people to own a piece of musical history, while also showcasing the versatility of NFTs as a medium for ownership and collection of digital assets.
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